Foundry Challenges Push Samsung to Rethink Strategy in AI Memory Chips

Samsung Electronics is reassessing its foundry ambitions and may collaborate with competitor TSMC to address challenges in high bandwidth memory (HBM) production for clients like Nvidia. In its Q3 earnings call, Samsung cited low yields in DRAM manufacturing as a key reason for potentially outsourcing the base die production, a move that marks a shift from its previously self-sufficient “turnkey” model. This pivot, which could impact Samsung’s confidence and its market share—currently at 11.5% versus TSMC’s 62.3%—reflects Samsung’s need to respond more flexibly to HBM client demands to stay competitive in the fast-growing AI memory chip sector.

My Take

Samsung’s willingness to partner with TSMC signals an urgent response to meet customer expectations, especially given Nvidia’s high standards for HBM production. This potential partnership underlines the cutthroat competition in AI memory, where leading players prioritize quality and yield over brand loyalty. By exploring a partnership, Samsung might bridge some technological gaps and risk diluting its brand as a one-stop AI chip solution. Ultimately, this shift reveals how the HBM race redefines the semiconductor landscape, driving unexpected alliances to keep pace with AI-driven demands.

Link to article:

https://koreajoongangdaily.joins.com/news/2024-11-02/business/industry/Foundry-woes-push-Samsung-to-weigh-onceunthinkable-collaboration-with-TSMC/2168839

Credit: koreajoongangdaily